NELLI KIM
LESSBUSYWORK.
MORE TIME TO RUN YOUR BUSINESS.

Whether you're still doing it all by hand, or you've already tried a few AI tools without much luck - I find what actually fits your business and set it up with you.

20+
years leading technology programs, transformation, and automation
2 Days
from one conversation to your "back-in-control" recipe
What you will achieve

Moving from a manual operator to a strategic owner.

01
Delegating, Without Hiring

Hand over the work to your AI assistant and check what comes back instead of doing it.

02
Your Time, Back

Fewer small tasks landing on your desk. Set up once, and it keeps running without you.

03
More Ideas Finally Get Tested

Most never got a real try, because each one had to be built first. Now you can test faster and see what works.

Is this for you?

Delegate what can run without you, and stay in control of what matters.

THE SOLO EXPERT

You do every part of it yourself. Hand over the part you least want to keep doing, and put that time into the work you actually love.

THE SMALL TEAM OWNER

You have a small team. But work still stalls until you clarify what's next or approve every detail.

THE IDEAS-DRIVEN OWNER

You keep a list of things to try. Each one needs testing before you can tell if it works, so most stay on the list.

Workflow-first AI operations
I AM A
TECHPARTNER
FOR EXPERT-LED BUSINESSES THAT NEED AI TO WORK INSIDE REAL PROCESSES.

For more than 20 years, I worked in technology inside large organizations - the last 13 of them at adidas. I learned how sophisticated organizations turn complexity into systems, while doing one thing I was always known for: taking complex, large-scale processes and making them simple and well organized.

I'm a technology enthusiast, and I've been an AI optimist since it first became usable. I believe it's one of the most powerful tools we've ever had and the way it can make our lives easier fascinates me. But I've also learned that AI only helps when you understand what it's actually good at, and what it isn't.

I'm naturally reserved and structured, and it shows in how I work: I explain things calmly, in plain language, without adding noise to something that's already overwhelming.

I love clean, well-built systems. And I know how to work with people who want to stay in control of their business, not hand it over to a black box.

I hate taking the same decision twice or making the same mistake. So I naturally build solutions that help convert mistakes into learnings and follow your defined goal.

Here's why I care - I left the corporate world on purpose, to bring that same discipline directly to the people who need it most and get it least: solopreneurs and small-business owners who are trying to scale without the built-in systems and processes that make large organizations run. I'm one of them now and understand that reality firsthand.

Time is life.

Every hour lost to something draining is an hour you don't get back.

I am a **tech partner** for expert-led businesses that need AI to work inside real processes.
Ways to work with me

You know AI could help. Let's make it work for your real workflows.

Back-in-Control Recipe

You bring one workflow that eats your time. We go through it using your real files and the way you actually do it. The output is not a generic list of AI tools. It is a ready-to-use report: your steps written out and paste-ready prompts your own AI assistant can run.

Best when you want a first step you can run yourself.

Good fit if
  • You know AI could help, but what comes back is too generic to use.
  • You do the same tasks by hand, across too many tools, and things fall between them.
  • You do not want to learn more tools. You would rather your assistant learn them for you.
  • You already have a paid ChatGPT or Claude subscription, or you are ready to get one.
You leave with
  • One workflow written out, step by step, the way you actually do it.
  • Paste-ready instructions and prompts, so what comes back is close enough to use.
  • Tools picked so your AI assistant can learn them, not you.
01
See if it fits

book directly, or start with the free self-check

02
The working session

60 minutes on the one workflow, using your real files

03
Report

your workflow written out with prompts ready to paste

04
Review call

45 minutes, walking through the report together and deciding what's next

Why work with me?

I make complicated work simpler and help you get it working.

Structure the Chaos

Untangling complex operations inside big organizations taught me how to spot what's actually slowing a business down and turn it into clear, simple steps.

Real, Hands-On AI Experience

I'm a tech co-founder of an AI startup, not just an AI enthusiast. I've built with it and hit its limits myself, so I'm not guessing when I look at your situation - I know what's worth doing, and what's a waste of your time.

Practical Implementation

I don't just recommend tools. You get your workflow written out step by step, and if you want it built, we set it up and test it together.

No jargon, no overwhelm

I explain your options in plain language, calmly, so every decision feels like yours, not something done to you.

How the work flows

Start with one workflow. Add more only if you need it.

01
START WITH ONE WORKFLOW

You set up one workflow, with everything written out for you. From there you know how to work with AI on the next one.

02
GET HELP WITH THE HARDER ONES

If the workflow is bigger, or it runs across several tools, we build the first version together.

03
IT KEEPS RUNNING

Your workflow runs and the steps are written down. You're back to the work only you can do. If something needs a look later, we do a follow up.

READY TO GET YOUR TIME BACK?

Book a session and leave with one workflow ready to run.

Book a session
FAQ

Questions You May Have

No. Your AI assistant learns the tool, not you. I explain everything in plain language, and the steps come written out so you can follow them without me.

One thing: a paid ChatGPT or Claude subscription, because that is what gets set up. Beyond that, I name free or free-to-start tools wherever they work, and a paid tool only when it clearly earns its place. If you are paying for something you do not need, I will say so.

We meet for focused online sessions, and you will spend a small amount of time testing the new workflows in your daily business. The goal is to give you back hours of mental space by removing manual chores, not to add more work to your plate.

Yes. The report is yours to keep and reuse. For Implementation Support the setup stays in your own account, with plain operating steps, nothing locked and nothing you need me to open later.

No. If the workflow is bigger, or it runs across several tools, start with Implementation Support. Start with the Recipe when you want one workflow set up and written out, and want to take it from there yourself.

The call is transcribed so I can write your workflow down accurately, and anything identifying your clients is removed as I work. The details are in the privacy policy.

Book a meeting or send a message

Have a workflow in mind? Let's talk.